Top 5 Music and Podcasts Apps Performance in New Zealand Q4 2023

Throughout Q4 2023, the top 5 music and podcasts apps in New Zealand showcased varying trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance:

Spotify: Music and Podcasts saw a consistent increase in weekly revenue, reaching approximately $16.2K by the end of December. Weekly downloads showed a significant rise towards the end of the quarter, peaking at around 11.5K in the last week of December. Active users fluctuated slightly but remained robust, closing the quarter at about 1.25M.

YouTube Music experienced stable weekly revenue, averaging around $10K to $12K throughout the quarter. Downloads showed a gradual increase, ending the quarter with nearly 2.7K in the final week. Active users saw a steady rise, peaking at approximately 259K in early December before settling around 230K by the end of the quarter.

SoundCloud: Play Music & Songs maintained a steady weekly revenue, with a notable increase to about $8.6K in the last week of December. Weekly downloads remained relatively stable, hovering around 2K. Active users showed minor fluctuations, closing the quarter at approximately 114K.

TIDAL Music: HiFi sound had a consistent revenue stream, with weekly earnings around $2K, peaking at $2.2K in mid-December. Downloads showed a modest increase, ending the quarter at about 228. Active users saw a slight decline towards the end of the quarter, finishing at around 1.9K.

Apple Music experienced a stable revenue trend, with a peak of approximately $1.6K in mid-December. Weekly downloads remained steady, closing the quarter at around 470. Active users showed a slight decrease, ending the quarter at approximately 3.4K.

For more detailed insights and data, visit Sensor Tower.